Chenille & Applique Patches
Chenille patches bring a soft, raised, yarn-based texture that has long been associated with varsity jackets and letterman-style branding, giving logos and lettering a plush, retro finish.
Applique patches pair a cut-fabric shape with an embroidered edge, offering a similar bold, dimensional look suited to jackets, hoodies, and streetwear collections.
Best For
- Varsity and letterman jackets
- Streetwear brands wanting a retro, textured look
- Team crests and large chest or back branding
- Collector-style or limited-edition merchandise
Not Ideal For
- Small, fine-detail logos (chenille works best at a larger scale)
- Very thin or delicate fabrics that may not support a heavier patch
What's Included
Chenille Yarn Stitching
Soft, raised yarn texture built up over a backing fabric.
Applique Fabric Base
Cut fabric shapes layered and stitched onto the garment or patch base.
Embroidered Borders
Satin stitch borders framing chenille or applique elements.
Large-Format Branding
Best suited to large logos, letters, and crest-style designs.
Our Process
Design Adaptation
Artwork is adapted into a chenille or applique-friendly format.
Fabric & Yarn Selection
Base fabric and chenille yarn colors are matched to your design.
Stitching & Application
Patches are stitched and applied to jackets or garments.
Final Inspection
Finished patches are checked for texture, color, and placement before packing.
Frequently Asked Questions
What is the difference between chenille and applique patches?
Chenille patches use a raised, textured yarn stitch, while applique patches use a cut fabric shape secured with an embroidered border.
Are chenille patches only used on varsity jackets?
Varsity jackets are the classic use case, but chenille is also used on hoodies, caps, and streetwear collections for a retro look.
Can chenille patches be sewn onto an existing jacket?
Yes, chenille and applique patches can be produced separately and sewn onto finished garments.
